01 / Messaging
Arattai
Redesigned to reduce drop-offs and gave the app a clear USP: everyday communication built for small businesses.
Designing products with purpose.
ScrollI explore physical and digital products through the lens of people, technology, and real-world value. I enjoy understanding how things work and turning complex problems into simple, meaningful solutions.
Redesigned to reduce drop-offs and gave the app a clear USP: everyday communication built for small businesses.
Audited the existing product, identified a new direction, and built a scalable design system using Figma auto-layout and variables.
Explored form factors to design an intuitive, non-intimidating three-step self-checkout experience.